Overview
Scoot is seeking a creative and proactive Brand Intern to join its marketing team. You will help shape and execute campaigns that promote Scoot’s unique identity across multiple channels, supporting both local and international initiatives. This role offers exposure to brand strategy, campaign execution, and cross-team collaboration in a fast-paced airline environment.
What You'll Get Out of This Internship
- Hands-on experience planning and implementing marketing campaigns across paid, owned, and social channels
- Opportunities to contribute to global brand initiatives and maintain brand consistency
- Exposure to campaign performance analysis and optimization techniques
- Mentorship from experienced brand managers and marketing professionals
- Strengthen your portfolio with tangible projects in the aviation industry
Key Responsibilities
- Support the development and execution of Scoot’s marketing campaigns aligned with brand strategy
- Assist in maintaining brand guidelines and ensuring consistent tone-of-voice across communications
- Track campaign performance and provide insights for optimization
- Coordinate with creative, media, and PR agencies to deliver high-quality marketing materials
- Help manage project timelines and ensure campaigns are delivered on schedule
- Support promotional activities such as voucher and flight redemption campaigns
- Conduct research to inform marketing strategies and creative initiatives
Requirements
- Currently pursuing a degree in Marketing, Communications, Business, or a related field
- Creative mindset with an interest in brand building and campaign execution
- Strong written and verbal communication skills
- Organized, detail-oriented, and able to manage multiple tasks
- Positive attitude and ability to work well under tight deadlines
- Team player who enjoys collaborating across departments
Who This Internship Is Ideal For
Students who are passionate about brand marketing, eager to learn, and thrive in a fast-moving, dynamic environment.
About the Company
Scoot is the low-cost airline subsidiary of Singapore Airlines, known for its fun, approachable brand personality and commitment to safety and efficiency. Since 2012, Scoot has grown into a globally recognized airline, merging with Tigerair Singapore and achieving high industry standards in operational safety.
Internship Details
Location: Singapore
Duration: 3–6 months
Commitment: Full-time
Working Arrangement: Onsite
Stipend: Not specified
Application Deadline: Rolling