Overview
Join ABB's Smart Buildings division and help shape the future of intelligent, energy-efficient infrastructure. In this hybrid marketing internship, you will support the development and execution of growth action plans for our electrical products business in Singapore. You will work alongside sales and channel teams to drive initiatives that connect innovative digital solutions to the market.
What You'll Get Out of This Internship
· Gain hands-on experience in B2B channel marketing within the industrial technology and smart building sector.
· Develop practical skills in strategic planning, campaign execution, and sales enablement for technical products.
· Learn to analyze market data and prepare reports to support business decisions and sales cadence.
· Build a professional understanding of product promotion strategies and Point-of-Sales (PoS) execution.
· Receive mentorship while contributing to initiatives that have a direct impact on business growth.
Key Responsibilities
· Support the Channel Marketing Manager in adapting and executing business growth action plans for the Singapore market.
· Assist in preparing performance reports and presentation materials for management and sales review meetings.
· Help coordinate and execute promotional programs and strategies at the Point-of-Sales (PoS).
· Work collaboratively with the sales and channels team to drive key business initiative programs.
· Support the administration and tracking of various marketing initiatives for local business units.
· Aid in the analysis of campaign effectiveness and market feedback to inform future strategies.
· Contribute to the development of sales enablement tools and channel partner communications.
Requirements
· Currently pursuing a Bachelor’s degree in Business, Marketing, Finance, Analytics, or a related field.
· Strong analytical and problem-solving skills, with the ability to navigate ambiguous situations.
· Excellent verbal and written communication skills for effective teamwork and reporting.
· A proactive, detail-oriented, and results-driven approach to tasks and projects.
· Comfortable working in a fast-paced, international team environment.
· Proficient with digital tools and technology; a quick learner of new software platforms.
· An interest in smart technology, sustainable infrastructure, or the industrial B2B sector.
Who This Internship Is Ideal For
A proactive and analytically minded student who enjoys bridging the gap between marketing strategy and sales execution, and is curious about how technology enables smarter, more efficient buildings.
About the Company
ABB is a global technology leader in electrification and automation, dedicated to transforming society and industry for a more productive and sustainable future. Its Smart Buildings division creates solutions that optimize energy, safety, and comfort in spaces where people live and work.
Internship Details
· Location: Singapore
· Duration: 3-6 month
· Commitment: On-site
· Working Arrangement: Hybrid
· Stipend (if provided): To be discussed in interview
· Application Deadline: When role is filled
