Intern, Digital Marketing (Analytics)

Marina Bay Sands • Internship • Singapore • 2w ago

Overview

Join Marina Bay Sands’ Digital Marketing Analytics team and get an inside look at how data powers one of Singapore’s most iconic destinations. In this role, you’ll help maintain tracking frameworks, refine dashboards, and support analytics activities that guide marketing decisions across the business. Expect hands-on work with real data, real campaigns, and real impact.

What You’ll Get Out of This Internship

Practical experience using analytics tools such as GA4, Tealium, Power BI, and basic programming
A clear understanding of how digital tracking supports marketing performance and user behavior insights
Opportunities to improve analytical thinking, dashboard-building, and documentation skills
Mentorship from specialists who manage large-scale tracking systems and reporting pipelines
Exposure to enterprise-level digital operations used by leading hospitality brands

Key Responsibilities

Translate reporting needs into clear dashboard structures that help teams make informed decisions
Build and update dashboards to track campaign results, user trends, and key business metrics
Analyse data to identify unusual patterns, highlight opportunities, and generate practical insights
Review marketing campaign performance and suggest ways to strengthen targeting and outcomes
Standardise existing reporting processes and develop templates to speed up recurring work
Document workflows, definitions, and measurement logic to ensure consistent data usage
Assist with website and app tagging implementation using tools such as Tealium iQ
Validate tracking setups, troubleshoot data issues, and support audience tagging projects

Requirements

Currently studying Business Analytics, Information Systems, or a similar discipline
Comfortable working with data and curious about how tracking works behind the scenes
Basic familiarity with SQL, Python/R, or HTML/JavaScript is helpful
Detail-oriented and able to organise documentation clearly
Proactive learner who enjoys improving systems and processes
Reliable and able to manage tasks independently with guidance

Who This Internship Is Ideal For

Great for students who love solving data puzzles, refining processes, and building clean, useful dashboards that make marketing smarter.

About the Company

Marina Bay Sands is one of the world’s most recognisable integrated resorts, known for its striking architecture, luxury hospitality, and vibrant entertainment offerings. Beyond hosting millions of guests yearly, the company champions community support through Sands Cares and drives sustainability through its global Sands ECO360 programme. The resort has earned numerous international awards and continues to be a leader in hospitality and innovation.